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    <title>Labrow Marketing Blog</title>
    <link>http://www.labrow.com/blogs</link>
    <language>en-GB</language>
    <copyright>(c) 2008 Labrow Marketing</copyright>
    <pubDate>Wed, 09 May 2012 14:44:58 GMT</pubDate>
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      <title>Insanely Simple</title>
      <description>Of all of the books jumping on the Steve Jobs bandwagon, this is perhaps the one that’s most of value.</description>
      <link>http://www.labrow.com/blogs/2012/may/insanely-simple</link>
      <author>Labrow Marketing</author>
      <pubDate>Wed, 09 May 2012 14:44:58 GMT</pubDate>
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      <title>Connecting your website to reality</title>
      <description>Paying greater attention to website enquiries is the single most important thing thatcompanies can do to multiply their sales.</description>
      <link>http://www.labrow.com/blogs/2012/april/connecting-your-website-to-reality</link>
      <author>Labrow Marketing</author>
      <pubDate>Wed, 18 Apr 2012 17:42:55 GMT</pubDate>
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      <title>The cost and value of relevance</title>
      <description>Failing to understand – and exploit – search relevance can result in poor quality website traffic and more expensive pay-per-click ads.</description>
      <link>http://www.labrow.com/blogs/2012/february/the-cost-and-value-of-relevance</link>
      <author>Labrow Marketing</author>
      <pubDate>Sun, 12 Feb 2012 10:48:14 GMT</pubDate>
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      <title>Are your search results fresh or stale</title>
      <description>How fresh your website content and online publicity is plays an increasingly important part of your search engine success. </description>
      <link>http://www.labrow.com/blogs/2011/november/are-your-search-results-fresh-or-stale</link>
      <author>Labrow Marketing</author>
      <pubDate>Mon, 07 Nov 2011 14:19:31 GMT</pubDate>
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    <item>
      <title>Get your presentation out there but make sure its good</title>
      <description>Get your presentation out there – but make sure it’s good</description>
      <link>http://www.labrow.com/blogs/2011/october/get-your-presentation-out-there-but-make-sure-its-good</link>
      <author>Labrow Marketing</author>
      <pubDate>Tue, 04 Oct 2011 18:13:09 GMT</pubDate>
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      <title>Put more in get more out</title>
      <description>Why is it that some websites deliver significantly greater benefits than others? Luck? Fancy design? No – just hard work, combined with logic.</description>
      <link>http://www.labrow.com/blogs/2011/august/put-more-in-get-more-out</link>
      <author>Labrow Marketing</author>
      <pubDate>Thu, 18 Aug 2011 12:41:12 GMT</pubDate>
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    <item>
      <title>10 social media challenges</title>
      <description>Social media isn’t without its challenges. I take a look at those hurdles companies hit first and suggest how to overcome them.</description>
      <link>http://www.labrow.com/blogs/2011/july/10-social-media-challenges</link>
      <author>Labrow Marketing</author>
      <pubDate>Tue, 26 Jul 2011 09:46:02 GMT</pubDate>
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    <item>
      <title>Five marketing ideas that are easy to implement</title>
      <description>Not all marketing activities need a complex strategy. Some very effective marketing activities are easy and quick to implement.</description>
      <link>http://www.labrow.com/blogs/2011/june/five-marketing-ideas-that-are-easy-to-implement</link>
      <author>Labrow Marketing</author>
      <pubDate>Tue, 14 Jun 2011 07:40:32 GMT</pubDate>
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    <item>
      <title>Adding services to your company page on LinkedIn</title>
      <description>Give your company’s LinkedIn page some focus, by adding your company’s services to it.</description>
      <link>http://www.labrow.com/blogs/2011/june/adding-services-to-your-company-page-on-linkedin</link>
      <author>Labrow Marketing</author>
      <pubDate>Thu, 02 Jun 2011 10:17:07 GMT</pubDate>
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    </item>
    <item>
      <title>Adding sections to your LinkedIn profile</title>
      <description>A great new feature of LinkedIn is the ability to add what they call ‘sections’ to your profile. </description>
      <link>http://www.labrow.com/blogs/2011/june/adding-sections-to-your-linkedin-profile</link>
      <author>Labrow Marketing</author>
      <pubDate>Thu, 02 Jun 2011 09:17:43 GMT</pubDate>
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    <item>
      <title>Consistent branding, both online and offline</title>
      <description>Why do so many websites not match their owners’ offline brands?</description>
      <link>http://www.labrow.com/blogs/2011/may/consistent-branding-both-online-and-offline</link>
      <author>Labrow Marketing</author>
      <pubDate>Tue, 31 May 2011 11:36:15 GMT</pubDate>
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      <title>Going on line, on-line or online?</title>
      <description>When you’re writing copy for websites, the choice of words (and spelling) isn’t just a question of ‘getting it right’. </description>
      <link>http://www.labrow.com/blogs/2011/april/going-on-line-on-line-or-online</link>
      <author>Labrow Marketing</author>
      <pubDate>Sat, 14 May 2011 06:13:14 GMT</pubDate>
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    <item>
      <title>No index no follow</title>
      <description>Sometimes, good search optimisation about not just about which pages Google indexes, but also which pages it doesn’t.</description>
      <link>http://www.labrow.com/blogs/2011/february/no-index-no-follow</link>
      <author>Labrow Marketing</author>
      <pubDate>Sun, 20 Feb 2011 20:49:43 GMT</pubDate>
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    <item>
      <title>Enough Google misinformation</title>
      <description>If you want to be sure of search optimisation advice, check with Google</description>
      <link>http://www.labrow.com/blogs/2011/february/enough-google-misinformation</link>
      <author>Labrow Marketing</author>
      <pubDate>Tue, 15 Feb 2011 18:12:21 GMT</pubDate>
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    <item>
      <title>Google Instant rewrites the rules of SEO</title>
      <description>Opinion is divided on the value of Google Instant, but the fact remains that search optimisation will never be the same.</description>
      <link>http://www.labrow.com/blogs/2011/january/google-instant-rewrites-the-rules-of-seo</link>
      <author>Labrow Marketing</author>
      <pubDate>Tue, 01 Feb 2011 09:52:32 GMT</pubDate>
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    <item>
      <title>From fact to fiction</title>
      <description>For once, I’m going to go off-topic and talk about my biggest achievement in 2010: publishing my first novel.</description>
      <link>http://www.labrow.com/blogs/2011/january/from-fact-to-fiction</link>
      <author>Labrow Marketing</author>
      <pubDate>Tue, 25 Jan 2011 10:21:40 GMT</pubDate>
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    <item>
      <title>Time to ditch Internet Explorer 6</title>
      <description>I’ve decided that Internet Explorer 6 is holding back my business and the websites of my clients – so we no longer support it by default.</description>
      <link>http://www.labrow.com/blogs/2010/september/time-to-ditch-internet-explorer-6</link>
      <author>Labrow Marketing</author>
      <pubDate>Thu, 09 Sep 2010 19:48:39 GMT</pubDate>
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      <title>Follow you follow me</title>
      <description>There’s an interesting way in which some websites break Google’s webmaster guidelines, by allowing people to pay for links.</description>
      <link>http://www.labrow.com/blogs/2010/september/follow-you-follow-me</link>
      <author>Labrow Marketing</author>
      <pubDate>Thu, 09 Sep 2010 15:16:47 GMT</pubDate>
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      <title>Semantically speaking</title>
      <description>Semantic mark-up is one of those phrases trotted out by website developers that few clients immediately grasp – but it’s one that’s well worth understanding.</description>
      <link>http://www.labrow.com/blogs/2010/september/semantically-speaking</link>
      <author>Labrow Marketing</author>
      <pubDate>Wed, 08 Sep 2010 08:41:01 GMT</pubDate>
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      <title>Doing it right</title>
      <description>If you doubt the value of developing websites to higher standards, then it’s worth considering the very real benefits.</description>
      <link>http://www.labrow.com/blogs/2010/september/doing-it-right</link>
      <author>Labrow Marketing</author>
      <pubDate>Mon, 06 Sep 2010 07:40:26 GMT</pubDate>
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