copywriting

Synergy - training brochure

This copy was written for Synergy's training brochure - to promote the company's training services.

Word count: 533 words

 

It's time to go beyond training. It's time for training synergy.

Synergy provides training solutions which are more flexible; more relevant; more of what you really want.

Our customers appreciate the difference between Synergy and other training companies. We're flexible, listening to your needs before proposing a training solution. We don't have armies of telesales people, trying to hard-sell you off-the-shelf courses which don't meet your exact needs. We are non-prescriptive and totally independent. We will design, deliver and support training programmes which are right for your organisation. We provide training solutions, ranging from classroom to on line, on a wide range of subjects, not just IT skills. Quite simply, we provide training for your business - the way your business wants it.

Synergy is one of the UK's leading training providers, delivering in excess of 17,000 training days annually. We have a resource base of over 7,000 trainers, training-content developers and project managers and are part of The Synergy Group, formed in 1997, which has a turnover of approximately £33 million (2002-03).

More than just training. Training synergy.

Today's organisations want more. More choice. More flexibility. Greater relevance to their business. Advice and help. Innovation. And, more than anything else, a training provider capable of contributing to their business success.

That's why organisations want more than just training: they want training synergy.

 

Training services
We provide a wide range of training services to support all types and sizes of training programme, from initial consulting right through to project-managed implementation.

  • Project-managed training roll-outs
  • Training design, implementation, delivery and support
  • E-learning
  • Programme management
  • Courseware development
  • Full training administration service

 

Resource services
We can provide a wide range of logistics and logistical services to support your ongoing training needs,
including the provision of:

  • Trainers
  • Project managers
  • Consultants
  • Training logistics
  • Courseware

 

Synergy training needs analysis
Synergy undertakes training needs analysis (TNA) quickly and cost-effectively, using our sophisticated on-line TNA tool. Our TNA system can also be used for surveys and questionnaires - to gather opinions and feedback on any topic, in a sophisticated, manageable and cost-effective way.

  • Low-cost, high-quality, fully tailorable system
  • Choice of seven sophisticated questioning types, including multiple choice; multiple questions/multiple answers; text and sentence recognition; question-and-answer weighting
  • Detailed statistical analysis
  • Reports published on line, viewable by all involved parties
  • Secure company-specific or project-specific TNA portals

 

REGS - compliance training and tracking
Many organisations have to keep up to date with a wide range of legislation, guidelines and directives. Synergy's compliance training and tracking system, REGS (Regulations Essential Guide Simplified), provides a powerful way to ensure that employees have passed through training modules or have read and understood compliance documents and updates.

  • Substantially reduce the burden of administration
  • Track employees' progress through compliance
  • Easily manage your own courses and compliance documents
  • Add your own courses and compliance documents
  • System scales from dozens to hundreds or thousands of users

 

Synergy Coursesource
Synergy Coursesource is a low-cost on-line training facility which offers a massive range of courses at extremely competitive rates. Courses can be taken as and when required, from anywhere with an Internet connection.

  • Keep your skills up to date
  • Extremely affordable and manageable service
  • Buy only those courses required, for as long as you need them