“Labrow Marketing is an absolute pleasure to work with. I would recommend their services to anyone.”
Emma Power, e-academy
Managed publicity
You want to promote your business on line, but you can’t find the time. There’s no need – let us work on your behalf.
Your new website is live. But it’s one of just millions – a piece of plankton adrift on the sea of the Internet. How are people going to find it?
The answer, of course, is to publicise it – the problem is you don’t have the time, or perhaps the experience of on-line publicity. With other priorities, publicity is usually the first thing to slip – and keep slipping.
We can proactively manage your publicity – working with you to devise strategies to promote your website and organisation on line, then managing those activities on your behalf.
This includes:
- identifying target audiences and communities
- developing a publicity strategy
- planning publicity activities and campaigns
- setting up and managing distribution lists
- identifying other distribution methods
- creating campaigns and publicity releases
- distributing publicity releases and managing campaigns
- measuring progress and providing regular reports
We devise publicity strategies to help drive traffic to your website and to engender inbound links – vital for building the ‘popularity’ of your website to boost your search engine rankings.
Working on your behalf, we free up your time to focus on your core business – working with you when required and providing regular feedback and updates.