Client profile
A career-management consultancy, Ad astra helps organisations and individuals to achieve their full potential, through a series of consultancy and coaching services.
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“I am truly amazed and delighted at how Peter has so accurately reflected, in this revamp of Ad astra’s website, how my business has evolved since it was established four years ago. I may be a sole practitioner, but the sheer quality of my website ensures that I can compete with bigger players in my industry, by getting my message (and particular style) across in a very tangible way. Having such a strong website is like employing my own marketing executive, to sit in the office, fielding enquiries while I’m out and about delivering – truly worth its weight in gold!”
Claire Coldwell, Ad astra Career management
Ad astra Career Management
A static website to promote Ad astra’s career management service.
Giving a small career management business a powerful on-line marketing presence.
Even smaller, static websites can deliver great benefits to a business. Your website is usually the first place that someone looks to find out more about you and your organisation. It’s the place where customers and prospects can get detailed information about your products and services. In short, it’s the place that customers begin – and continue – to connect with you. It’s part of the way in which you build relationships with them.
Although a small business, Ad astra Career Management needed to have an on-line presence that not only informed, but also inspired trust and built confidence. Our goal was to create a design that met those goals – and we did so with a strong design that’s both professional and friendly.
When people are shopping around, they inevitably compare suppliers. A well-designed website can set a business apart, putting you to the top of a selection list before you’ve even talked to the customer.
The design should reflect the personality and culture of the company that stands behind it, so that once a customer engages with you, the experience of connecting in the real world matches the expectations set in the digital one.